Sobeys Black Friday 4-Day Sale: Turn Points into Groceries!

Get ready, Canada! As the festive season approaches, Sobeys is kicking off a fantastic Black Friday 4-Day Sale, running from November 27th to December 18th. This is your chance to snag incredible deals and start your holiday shopping early. Canadians are already looking for the best Christmas deals and ways to save during this busy seasonal shopping period. With limited-time deals and holiday promotions happening now, Sobeys is the place to be for amazing savings.

Frozen Foods & More

Sobeys is featuring a selection of frozen favourites perfect for quick meals and entertaining. Don't miss out on these flyer specials this week:

• Janes Pub Style Chicken Strips, Pub Style Wings, or Breaded Fish – Get 2 for $30, or $6.99 each. A great option for feeding the family during the busy holiday season.
• Bagged Avocados 2 kg Product of Mexico – Now only $6.99. Perfect for adding a fresh touch to your holiday appetizers.
• Compliments Salted Butter 454 g – Just $4.67. Essential for all your holiday baking needs, from cookies to flaky pastries.

Take advantage of these Christmas deals before they’re gone.

Snacks & Pantry Staples

Stock up on your favourite snacks and pantry essentials with these hot offers:

• Ruffles Potato Chips 260 g – Available in All Dressed or Regular flavours for just $2.49. The perfect accompaniment to any holiday gathering.

Grab these deals before they’re gone.

Scene+ Offers & Baked Goods

Turn your Scene+ points into groceries and enjoy delicious savings:

• Scene+ Offer: Mix & Match – Get 500 bonus Scene+ points when you buy selected items, including:

  • Panache Artisanal Cheese (various types)
  • Mondelez Cookies (Oreo, Chips Ahoy!, Ritz)
  • Mott's Clamato (341 mL or 1.89 L)
  • Knorr Sidekicks (various flavours)
  • McCain Pizza Pockets (350-500 g)
  • Wonder Bread (various types)
  • Red Bull Energy Drink (473 mL)
  • Gevalia Coffee (200-250 g)
  • Pepsi or Coca-Cola (12 x 355 mL cans)
  • Green Giant Vegetables (various types)
  • Activia Yogurt (650 mL)
  • Sensodyne Toothpaste (various types)
  • Colgate Toothpaste (various types)
  • L'Oréal Hair Colour (various types)
  • Finish Dishwasher Detergent (various types)
  • Windex (various types)
  • Tide Laundry Detergent (various types)
  • Tropicana Orange Juice (1.75 L)
  • Stouffer's Family Size Entrees (various types)
  • Michelina's Entrees (various types)
  • Chapman's Ice Cream (1.5-2 L)
  • Gourmet Collection Nuts (various types)
  • Old El Paso Products (various types)
  • Lipton Tea Bags (24 x 2 g)
  • Minute Rice (various types)
  • Philadelphia Cream Cheese (227 g)
  • Hellmann's Mayo (475 mL)
  • Kraft Salad Dressing (475 mL)
  • Heinz Ketchup (750 mL)
  • Catelli Pasta (various types)
  • Toasteds Crackers (150-225 g)
  • Lays Potato Chips (220 g)
  • Danone Yogurt (650 mL)
  • Tropicana Drinks (various types)
  • Tropicana Orange Juice (1.75 L)
  • Heinz Soup (various types)
  • Campbell's Soup (various types)
  • Knorr Soup (various types)
  • Chef Boyardee (various types)
  • Pardieu Croissants (300 g)
  • Yoplait Yogurt (650 mL)
  • Kraft Peanut Butter (500 g)
  • Cheez Whiz (415 g)
  • Kraft Singles (410 g)
• Wonderful Pistachios selected 155-170 g – Get 800 bonus Scene+ points. A healthy and delicious snack for holiday munching.
• Made with Canadian Grains
  • Good Heaven or Brew Fast Multigrain Bread – Now $3.99. Perfect for toast and sandwiches.
• Kraft Peanut Butter 500 g or Cheez Whiz 415 g – Get 500 bonus Scene+ points. Stock up on these breakfast and sandwich essentials.
• KRAFT Singles 410 g – Get 100 bonus Scene+ points. A Canadian classic for grilled cheese and burgers.
• Energizer Max Batteries AA or AAA 10 pk – Now $5.99. Keep all your new holiday gadgets powered up!

Plan Your Christmas Shopping with My Deals 365

As Canadians gear up for the holiday season, planning is key to maximizing savings. This Black Friday sale at Sobeys, running until December 18th, offers a fantastic opportunity to get a head start on your Christmas 2025 Canada shopping. Use My Deals 365 to compare discounts this week in Canada and create your shopping list. Don't wait until the last minute; end-of-year promotions like these are perfect for thoughtful holiday gifts and securing great value.

Find every Christmas 2025 deal in Canada and start saving today.